
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
——For Homes That Care——
Pronounce Laundry Powder
For Homes That Care.
Cleaner Ingredients
Everyday Laundry
Simple and effective laundry powder made with washing soda, baking soda, epsom salt, soapberries, enzymes and essential oil (scented versions).
Made without added synthetic fragrances or harsh surfactants. Suitable for baby clothes, blankets, and everyday laundry.
Made with Care
Less Waste, More Clean
Thoughtfully chosen ingredients go a long way, so you can feel good about the products you bring into your home.
Our powder format means no bulky plastic jugs, just a lightweight, low-waste bag that goes further with less. 120 Loads per bag.
Our Secret: Soapberries & Enzymes
They’re the heart of our formula. This natural cleaning duo delivers a clean that's both gentle and powerfully effective.
Nature's Original Cleaner
Grown by nature. Trusted for centuries. Soapberries, also known as soap nuts, are the dried fruit of the Sapindus mukorossi tree. When exposed to water, they naturally release a gentle, soapy compound called saponin, which works to lift dirt, break down oils, and freshen fabrics.
Stain-Fighting Specialist
Enzymes are naturally occurring proteins that break down everyday stains. Our formula usesProteaseto target protein-based stains (like sweat or grass) andAmylaseto break down starches (like sauces or baby food).
Naturally Clean, Thoughtfully Made
SAFER INGREDIENTS: Pronounce Laundry Powder is made with 5 core ingredients. If you choose one of our scented variations, we only add therapeutic grade essential oils. Pronounce Laundry Powder is free of artificial fragrances, SLS, optical brighteners, parabens, synthetic dyes, or ingredients that don’t belong in our homes.
How to Use
Pronounce Laundry Powder is perfect for every load of laundry:
- Choose your scent
- Add 1 scoop of Pronounce powder
- Spread the powder around the washing machine drum, for all types of washers
- Add Clothes / Laundry on top
- Start a normal wash cycle
Pretreat Stains: Use your favorite natural stain remover or dish soap to pretreat stains. Do not dry if stain is still visible after washing. Repeat wash.
Which Scent is Made for You?
Made with essential oils. A safer alternative to synthetic fragrances commonly found in conventional detergents.
Frequently Asked Questions
How much Pronounce Laundry Powder do I use per load?
How much Pronounce Laundry Powder do I use per load?
Our powder is ultra-concentrated, so you only need1 scoop for standard loads. For larger or heavily soiled loads, use2 scoops. It’s powerful enough to clean more with less.
Where do I put laundry powder in my washing machine?
Where do I put laundry powder in my washing machine?
Add Pronounce Laundry Powderdirectly into the drumof your washing machine,not the detergent dispenser. Toss it in first, then add your clothes on top. Placing the powderin the drum firstensures it getsevenly distributed as water fills the machine. This helps it dissolve properly and activate the enzymes right away.
Is Pronounce Laundry Powder safer for sensitive skin?
Is Pronounce Laundry Powder safer for sensitive skin?
Pronounce Laundry Powder is made without synthetic fragrances, dyes, SLS, or optical brighteners — ingredients commonly associated with skin irritation. Many customers with sensitive skin have shared positive experiences in our reviews.
Does Pronounce Laundry Powder work in HE washers?
Does Pronounce Laundry Powder work in HE washers?
Yes. Pronounce Laundry Powder is compatible with HE (high-efficiency), standard, and commercial washing machines. It's low-sudsing by design, which makes it well-suited for HE machines.
Is it septic safe?
Is it septic safe?
Yes. Our formula is low-residue and free from harsh additives, making it a safe option for homes with septic systems.
Is laundry powder better than liquid detergent?
Is laundry powder better than liquid detergent?
Powder is more concentrated than liquid, which means less packaging waste and a longer-lasting product. Pronounce Laundry Powder delivers 120 loads in a single lightweight bag — no plastic jugs, no excess water weight. It's the simple swap more families are making.
What are soapberries and how do they clean clothes?
What are soapberries and how do they clean clothes?
Soapberries (also called soap nuts) are the dried fruit of the Sapindus mukorossi tree. When exposed to water, they release saponin — a natural compound that lifts dirt, breaks down oils, and freshens fabrics. They've been used for centuries as a natural cleaning agent.
Does Pronounce Laundry Powder work in cold water?
Does Pronounce Laundry Powder work in cold water?
Yes. Pronounce Laundry Powder works in cold, warm, and hot water. Cold water is recommended for protecting elastics and sensitive fabrics. Warm water can help with heavily soiled loads.





